Meet Nancy Kay Coy
Creator of The Money Conversation Framework™
Architect of a system for patient affordability, case acceptance, and revenue consistency across healthcare and dental organizations
Nancy Kay Coy is the creator of The Money Conversation Framework™ and the author of the Finance Rx® series, including Patient Lending Done Right. Her work focuses on helping healthcare and dental organizations implement a system for affordability that aligns leadership strategy with real world execution.
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Architect of The Money Conversation Framework™
Nancy Kay Coy is the creator of The Money Conversation Framework™ and the author of the Finance Rx® series, including Patient Lending Done Right.
Her background spans decades in patient and consumer lending, including building and operating finance companies, advising executive teams, and working inside highly regulated environments.
Today, her work focuses on helping healthcare and dental organizations address the barrier to care that insurance alone cannot solve by implementing a system that aligns leadership strategy with real world execution.
She does not sell lending products.
She does not teach scripts in isolation.
She helps organizations implement the system behind how money conversations work ethically, compliantly, and at scale.
Lending That Solves, Not Sells
Finance Rx®:
The Proven Prescription for All Industries
A practical guide for merchants and service providers to unlock the full revenue potential of lending by understanding its true cost, value, and impact on customer access.
Finance Rx®:
Patient Lending Done Right
This manuscript guides healthcare and dental industries how to present patient financing in a way that removes friction, restores dignity, and helps more patients say yes to the care they need.
What People Are Saying
"Finance RXTM challenges every practice to stop selling and start serving. Nancy lays out a powerful roadmap to make care more accessible, where trust, training, and the right lending strategy turn affordability into action."
Chris Klemick
Head of Healthcare Sales @ PowerPay
“With practical scripts, checklists, and insightful resources, it empowers teams to present treatment options with confidence and compassion, ensuring that financial concerns do not hinder access to necessary care. ”
Missey McCallum, RN
CEO and Founder, Dignity Medical Aesthetics
"Nancy's guide to success equips staff with the tools and confidence to assist patients in obtaining the services they desire. Despite initial discomfort discussing finances, Nancy empowers staff to realize they're helping patients afford treatments they otherwise couldn't access.”
Toni Vienna
CEO of Enhance Patient Finance
“Nancy masterfully bridges the gap between financing and dignity. She shows that whenlending is done right, with empathy, structure, and compliance, patients say yes not because they’re being sold to, but because they feel seen and supported.”
Gerald Duran
Managing Partner, CanaGlobal Venture Studio
